Celebrities join forces for the ultimate makeover show
In divided Britain where relationships could not be more conflicted and the future seems frightening, a team of six superheroes will aim to bring us closer with warmth, compassion, heart, a load of laughs and just the right amount of tinted moisturiser – one makeover at a time.
Get ready for the Updaters, an online makeover show starring celebrity and royal hairdresser, Richard Ward; BAFTA-winning makeup artist, Lisa Armstrong; celebrity stylist, fashion editor, and YouTuber, Erica Matthews; photographer Abby Cohen; writer and journalist Matt Charlton; and communications expert and public speaking coach, Kolarele ‘Kola’Sonaike.
Yvonne Alexander (Jet TV Productions) serves as Executive Producer for the new series. Yvonne’s credits include Piers Morgan’s Life Stories, I’m a Celebrity Get Me Out of Here!, the Pride of Britain Awards and Trinny and Susannah Undress the Nation.
Each day, stripped across the week, a new 10-minute episode will be uploaded onto their website, which will also serve as a one-stop makeover shop for advice, information and a ‘shop the products’ section with links to the clothes, makeup, hair products featured on the show and other recommendations from the experts – from Erica’s fashion picks for day to night dressing to Lisa’s six makeup bag essentials.
There will also be links to ‘uncut’ videos of the experts including 4 x 10 minute detailed makeover tips from Lisa Armstrong. May’s episodes air daily at 8pm from Tuesday 14th May – Friday 17th May via the website and on YouTube.
The Updaters is all about transformation. With a ton of skill, the right amount of charm plus a tsunami of kindness, the sassy six try to put lives back on track with their makeover skills.
The show is all about positivity – the team have all overcome their own hurdles. They are relatable, friendly and want to make participants look and more importantly feel their best. Unlike other makeover shows, this one comes with tailored advice, direct from the experts.
It’s the age old adage that ‘a picture is worth a thousand words’. So in the first few episodes the team teach us how get it right. It takes less than 1/10 of a second for someone to decide whether to click on your profile picture or swipe left. So first impressions are all important. No matter how fascinating or funny you are, Mr or Mrs Right could be just passing you by because your picture doesn’t show you at your best.
Going forward the Updaters won’t just be tackling dating profile pics, they will be making people who have had all sorts of life changing experiences look and feel their best – from bad breakups to illnesses – or losing a job. The Updaters will come to the rescue.
